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First what is The Conversion Rate? Conversion Rate is the percent of visitors who become your customers. Your visitors arrived on your site (great), they loved your content (excellent), decided your recommendation was credible (yahooooo), clicked through for more information (your almost there, liked what they saw (come on buy)… and bought (more money more money). Now they are your customers! (hopefully for life). More importantly than a customer is that you have a potential referrer or affiliate. This is the best way to really kick start your online business.

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What is an affiliate? It has a lot of meanings I know but for the Net, the dictionary defines it as: “Businesses that run affiliate programs pay a commission on sales of their products or services generated from your website. Commission amounts vary. As an affiliate, you host a link or banner promoting the company’s website or product.” I define affiliate on the Net as one of the best ways to make very large sums of money without having to fight rush hour traffic every morning and this after getting up too late, feeding the kids, making their lunches, making sure the buttons on their coats are all there watch them fall down because they are running after the bus. Then at night fighting the rush hour traffic to get home to a cold supper, kids fighting, having to figure out your 14 year old’s algebra and your late for your daughter tap dancing lessons while having forgotten to get your other sons skates sharpen for his playoff game….Get the picture

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I unfortunately have to admit that nowadays even on the Net you now have to pay if you want to get paid. Back in the old days of the Net when something wasn’t free it wasn’t used. But since greed is what drives us those days are long gone…thank God.

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Real estate on the internet has become an online phenomenon.
There is a generally accepted trend online, that people will “research globally, but shop locally”. This is especially true for real estate. That’s why it is important for your website to be seen. There is also a recognizable pattern online that, most real estate customers use the first realtor they contact. As a realtor I’m sure that you have said to yourself “hey, I know those people, why did they list with that realtor instead of me”. Chances are, that is the first realtor that they came across.

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Pay-Per-Click (PPC) advertising has quickly become one of the most used advertising methods in internet marketing (iMarketing) today. The popularity has grown due to the strength, power, and cost flexibility that PPC advertising offers to an internet marketer.

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